Privacy Policy 🛡️

1. Introduction

At Rey Tracker (“we,” “our,” or “us”), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information and the information of the children registered with our service when you use our website, mobile applications, IoT devices, and related services (collectively, the “Services”).

We understand the sensitive nature of location data, especially when it relates to children. We are committed to protecting this information and using it only for the purposes for which it was collected.
Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access or use our Services.

2. Information We Collect

We collect several types of information from and about users of our Services, including:

2.1 Personal Information

Personal information is information that identifies you or your child personally. We may collect the following personal information:

• From Parents/Guardians: 
  Name, email address, phone number, home address, payment information, and account credentials.
• From Children: 
  Name, age, school information, and location data from the IoT device.
• From Schools/Bus Operators: 
  Name, email address, phone number, job title, and account credentials.

2.2 Location Information

Our primary service involves the collection of location data from IoT devices carried by children. This includes:

• Real-time GPS coordinates
• Travel history and routes
• Time stamps for boarding and alighting from school buses
• Entry and exit from designated safe zones

2.3 Device and Usage Information

When you access our Services, we may automatically collect certain information about your device and how you use our Services, including:

• Device type, operating system, and browser type
• IP address and device identifiers
• Usage patterns and preferences
• Log data and analytics information

3. How We Collect Information

We collect information in several ways:

• Direct Collection: Information you provide when you register for an account, set up profiles for your children, make payments, or contact our customer support.
• Automated Collection: Information collected automatically through cookies, web beacons, and other tracking technologies when you use our website or mobile applications.
• IoT Devices: Location data collected from the GPS/GPRS IoT devices carried by children.
• Third Parties: Information we may receive from schools, bus operators, payment processors, and other service providers.

4. How We Use Your Information

We use the information we collect for various purposes, including:

4.1 Providing and Improving Our Services

• To provide real-time location tracking of children
• To send notifications about boarding, alighting, and route deviations
• To manage school transportation routes and schedules
• To improve and enhance our Services
• To develop new features and functionality

4.2 Communication and Support

• To communicate with you about your account and our Services
• To respond to your inquiries and provide customer support
• To send you important updates and alerts
• To send marketing communications (with your consent)

4.3 Security and Compliance

• To protect the security and integrity of our Services
• To detect and prevent fraud and unauthorized access
• To comply with legal obligations and enforce our terms
• To resolve disputes and troubleshoot problems

5. Disclosure of Your Information

We may disclose your information in the following circumstances:

5.1 With Your Consent

We may share your information with third parties when you have given us your consent to do so.

5.2 With Authorized Users

We share children’s location data with authorized users, such as parents/guardians and school administrators, who have legitimate access to this information.

5.3 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

• Cloud hosting and data storage providers
• Payment processors
• Customer support services
• Analytics providers

These service providers are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

5.4 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

5.5 Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

5.6 Protection of Rights

We may disclose your information to protect the rights, property, or safety of Rey Tracker, our users, or others.

6. Data Security

We have implemented appropriate technical and organizational measures to protect the security of your personal information, including:

• Encryption of sensitive data in transit and at rest
• Secure authentication mechanisms
• Regular security assessments and audits
• Access controls and authorization protocols
• Physical and environmental security measures for our servers

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

• The length of time we have an ongoing relationship with you
• Legal obligations to which we are subject
• Whether retention is advisable in light of our legal position (e.g., statutes of limitations, litigation, or regulatory investigations)

Location history data is typically retained for 90 days, after which it is anonymized or deleted.

8. Children’s Privacy

Our Services are designed to help parents and schools track the location of children for safety purposes. We collect and process children’s personal information only with the explicit consent of their parents or legal guardians.

We comply with the Children’s Online Privacy Protection Act (COPPA) and other applicable laws regarding children’s privacy. We do not knowingly collect personal information directly from children under the age of 13 without verifiable parental consent.

If you are a parent or guardian and you believe that your child has provided us with personal information without your consent, please contact us immediately at privacy@reytracker.com.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

9.1 Access and Correction

You have the right to access, update, or correct the personal information we have about you and your children. You can do this through your account settings or by contacting our customer support.

9.2 Deletion

You have the right to request the deletion of your personal information in certain circumstances. Please note that we may need to retain certain information for legal or administrative purposes.

9.3 Data Portability

You have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.

9.4 Objection and Restriction

You have the right to object to or request restriction of the processing of your personal information in certain circumstances.

9.5 Withdrawal of Consent

If we process your information based on your consent, you have the right to withdraw your consent at any time. This will not affect the lawfulness of processing based on your consent before its withdrawal.

9.6 Marketing Communications

You can opt out of receiving marketing communications from us by following the unsubscribe instructions included in each email or by contacting us directly.

10. International Data Transfers

Rey Tracker is based in the United States, and we process and store information on servers located in the United States. If you are located outside the United States, your information may be transferred to, stored, and processed in a country different from your country of residence, including the United States.

We take appropriate safeguards to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it, including through standard contractual clauses approved by the European Commission.

11. Third-Party Links and Services

Our Services may contain links to third-party websites, services, or applications that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

We encourage you to review the privacy policies of any third-party sites or services that you visit or use.

12. Changes to Our Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

If we make material changes to this Privacy Policy, we will notify you either through the email address you have provided us or by placing a prominent notice on our website.

13. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

S. No. 29/A1 Shreya Apt flat no 21,
Ganesh Park,
Near Kamaladevi hospital,
Sinhgad road,
Wadgaon Bk.
Pune :- 411041

Email: s.sagarmohol06@gmail.com
Phone: 9922763488